Sample Course Outline

Strategic Thinking, Planning, and Implementation

Program Overview:

During this program participants will learn how to distill and apply the latest strategic insights, models, and approaches. They will emerge with applicable ideas for leveraging their firms capabilities and innovative ways to capitalize on current opportunities in the marketplace.

In thought-provoking dialogue with Spectra's accomplished faculty participants will transcend traditional thinking and learn how to accurately assess the competition, explore ways to make their organizations more innovative and agile, and build a framework for sustainable competitive advantage.

Return on Investment

  • Recognize the essence of strategic thinking
  • Identify major drivers of business today: vision, hyper competition, increasing complexity of the organization, strategic control, governance
  • Conduct a realistic SWOT analysis
  • Understand vision and formulate a mission statement
  • Develop a hierarchy of firm objectives and relate those objectives to the market and the performance
  • Develop competency at identifying alternative strategies and go through the selection and adoption process
  • Develop some skill at implementing strategic choices
  • Test your strategic control measures

Attendee Profile

Senior and upper-middle managers with responsibility for strategy formulation and implementation are ideal candidates for this program. Participants with extensive experience in planning have gained new insights and methods during the program. Managers just moving into planning areas will get a jump-start on the process—learning how leadership, vision, and strategy interact to create competitive advantage.

Program Outline

The elements of a strategic plan

  • Direction statement
  • Strategic objectives
  • Priority issues
  • Action plans

The strategic planning process

  • Analyzing external and internal factors
  • Performing SWOT analyses
  • Drafting priority issues
  • Developing high-level action plans
  • Finalizing the strategic plan
  • Updating a strategic plan

Determining objectives and metrics

  • Determining metrics
  • Writing objectives

Determining resources

  • Thinking long-term
  • Clarifying Interlocks
  • The challenge of inter-group coordination

Keeping action plans aligned and on course

  • Reviewing progress
  • Understanding misalignment
  • Anticipating misalignment

Establishing accountability

  • Getting input from others
  • Making judgement calls

Creating an environment for excellence

  • Develop a "strategic mindset"
  • Foster leadership
  • Address resistance
  • Train people for the future

Evaluating and rewarding performance

  • What is evaluated?
  • Quantifiable criteria
  • Qualitative criteria
  • How are results rewarded?

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