Creating strong on-the-ground presence
Because strong sales are vital to business success, most organizations work tirelessly to create the best sales operations and teams possible.
Sales are a key driver of revenue and, put simply, the single most important objective of most organizations. Sales teams are also important representatives of an organization, shaping perceptions through their personal and one-to-one interaction with customers.
An effective sales operation is one that is aligned with other business activities, such as marketing and project delivery, and acts as a key source of market intelligence due to its presence on the ground. It involves a team that is driven, has strong selling and negotiation skills, and is knowledgeable not only on the companyâ€™s offering, but also on customer needs, market trends and competitors.
How we help
Our sales performance advisory services involve a comprehensive review of the sales function, competitor analysis, performance benchmarking, customer feedback collection, in order to achieve a thorough understanding of current performance and identify bottlenecks and gaps.
To this, we add an educational layer through customized training that helps executives sharpen sales and communication skills, and managers develop sales planning and team motivation capabilities.
Training also involves establishing a strong grasp of the organizationâ€™s and competitors' market positions, a solid understanding of the organization's offering and the ability to present it well.